Casino Windsor Clubs Debuts at Palace of the Auburn Hills
The officials of the Palace of the Auburn Hills and Casino Windsor have signed an agreement for the name change of the Casino Windsor. It is a new advertising avenue for Casino Windsor in the five year agreement.
Representatives from the Palace Sports and Entertainment have given their consent in a five-year agreement together with the Casino Windsor, which is a casino resort that is based in Windsor February 11, 2007. The agreement stated that the casino club, which is located at the Palace of the Auburn Hills’ West Atrium will now be called the Casino Windsor Club (former name: Cingular Club). The financial side of the agreement remains private.
The naming rights will give an instant name recall to the Casino Windsor, which is one of the most well-known clubs at the Palace. The name will also now be used in their signage, the directional signage in the Palace of the Auburn Hills, all paper merchandise that will be used in the club and even on the uniforms that will be worn by the employees of the casino. The naming rights agreement also includes the in-arena signage’s, both the radio and television advertisement, the sponsorship details of the Pistons post game television program - the Casino Windsor Wrap and even with radio broadcasts.
Tom Wilson, the president and the Chief Executive Officer of the Palace Sports, commented that the Casino Windsor has always been well-known as one of the best casino establishments in the area and the way that they treat their guest is just superb. Both their organizations have similar goals and missions like providing the best services to their customers. Their partnership will be a good opportunity for Casino Windsor to show the public what they could offer them.
The membership privileges like tickets, food, drinks and even the entrance to the place will not change a bit. The Casino Windsor Club has about 500 members at the moment. The President and the CEO of the Casino Windsor Club, Kevin Laforet, said that they are happy with the partnership because it will also give them a new avenue on how they could promote their casino.
November/16/2007/Friday
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